Cyber Vigilance Starts with You Why Filipino Businesses Must Act Now

As cyber threats become increasingly sophisticated and relentless, PLDT Enterprise and ePLDT are sending a clear message to businesses in the Philippines: cybersecurity is no longer just the job of the IT department. Every employee, every leader, and every click matters. In today’s landscape, everyone must become a “Human Firewall.”

The Philippines continues to rank as one of the most digitally active nations in the world, which unfortunately means exposure to more attacks. Local businesses are facing real and growing threats from phishing and smishing to executive impersonations and fraudulent HR communications. Social engineering tactics have reached new levels of precision, with cybercriminals even using QR codes (a tactic now called quishing) to trick unsuspecting employees. And as the global cybercrime economy is projected to balloon to $10.5 trillion by 2025, the cost of inaction will only get steeper.

PLDT Enterprise’s initiative to instill a culture of cybersecurity starting with basic practices like verifying suspicious requests and using multi-factor authentication is a critical step in the right direction. Empowering individuals with awareness and easy-to-follow protocols like “Pause, Check, Protect” can significantly reduce the risk of a successful attack. It’s a refreshing reminder that even in an age of advanced threats, sometimes the best defense starts with common sense.

But as threats continue to evolve, so must the tools and systems we use to defend against them. That’s where specialized partners like Directpath Global Technologies (DGT) come in. Based in Canada and supporting organizations across Asia, DGT is a Managed Security Services Provider (MSSP) offering proactive solutions such as Mobile Threat Defense (MTD), Extended Detection and Response (XDR), Vulnerability Risk Management as a Service (VRMaaS), System Organization Controls Type 2 (SOC2), VAPT, WAF, and vCISO services. With an advanced AI Division, we help organizations customize cybersecurity strategies that not only defend but also align with their broader operational goals.

What PLDT and ePLDT are highlighting is a fundamental truth: technology alone isn’t enough. Strong systems are critical, but so is a vigilant workforce. You can implement cutting-edge authentication, install the latest firewalls, and subscribe to the best threat intelligence platforms but if one employee clicks a spoofed link without thinking twice, all those layers can fall apart.

The call to action is urgent and clear. Filipino businesses must move cybersecurity from the server room to the boardroom and everywhere in between. The right mix of technology, training, and culture could be the difference between business as usual and a business brought to its knees. And in this digital-first age, there's simply no room for complacency.